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Time to Sort the Chaos. Again.
The role of the product designer is evolving fast. Faster than you can say, “fastnacht”. Thanks to AI, parts of the work that used to define a designer’s role are being automated away, leaving many designers confused and lost. Early-career designers, in particular, are facing growing uncertainty. Landing a job in UX or product design…
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Abu Dhabi-doo! my Talk at MBZUAI
On February 18, 2026, I gave a talk at the Mohamed bin Zayed University of Artificial Intelligence (MBZUAI). It was an absolute honor! A huge thank you to Elizabeth Churchill for the invitation and to everyone who showed up, asked great questions, and made it such a thoughtful (and fun!) conversation. The energy in the…
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Before Benny Built a Spaceship, Did He Start With A Spreadsheet?
I work with real-life Bennys. Benny is a character from the 2014 LEGO movie. He is a Master Builder of spaceships: “I felt so seen,” is the response to Benny from many of my NASA aerospace systems engineer co-workers. Yep, Benny and the rocket engineers I work with share an addictive enthusiasm for building spacecrafts.…
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What Do I Do As A Designer At NASA?
I get this question a lot. And people have their own assumptions about what I do as a designer at NASA: My mom thinks I work on plans to destroy the Death Star.Friends think I float in space as an astronaut.Society thinks I do something with aliens.My bosses think I fight for the user.NASA engineers…
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Sort the Chaos.
A Proven Process for Strengthening Stakeholder Relationships Sort the Chaos. It’s a term I use to describe my research and design process. This process happens at the beginning of a project, in the Discovery Phase. At this time, I don’t know much about the project, other than the goal. I start by collecting All the…
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Working Together: Preventing The Homer Car Through Collaboration
I have an analogy to explain what happens when a user tries to solve a problem on their own without assistance. It’s The Homer Car. What is The Homer Car, you ask? This is The Homer Car: The Homer Car is from an episode of The Simpsons titled, “Oh Brother, Where Art Thou?” (Season 2,…